Privacy & Terms

Privacy statement

Effective date: November 2019

Myend B.V., a company registered in The Netherlands with registered number 73864455 whose registered office is at Amsterdam, The Netherlands, along with its subsidiaries, divisions, and affiliates (“Myend”), understands the importance of protecting and safeguarding your privacy when you use our website. This Privacy Statement tells you about the information Myend may collect on this website, how the information is used, and how you can access and correct certain information that we may collect.

If you as a visitor choose to register or submit information to Myend via this website (the “Site”), you agree to the use of such data in accordance with this Privacy Statement. Please note that this Site contains links to other websites, including, without limitation, websites maintained by Myend, and other affiliated entities of Myend. Also note that the Myend may use third parties to host all or portions of, or to assist in maintaining, the Myend websites.

If you have any questions regarding this Privacy Statement, or do not feel that your concerns have been addressed, please direct your questions to us using the appropriate email link set forth in the “Contact Us” section below.

Collection of Your Personal Data.

You can access many areas of our Site without submitting any personally identifiable data. You may voluntarily choose to provide Myend with identifiable personal data by completing forms, sending emails, or other means as may be provided from time to time on the Site. The personally identifiable data that we would collect from you if you so choose would typically include your name and title, email address, mailing address, telephone and information about your company. In addition to information that you voluntarily submit, Myend may, at its option, collect additional information about you from third party sources. Personal data collected by Myend will be as reasonably necessary to fulfil your requests and to provide the most relevant, targeted offers and information from Myend. All such information collected shall be referred to herein as “Personal Data”.

Furthermore, Myend monitors incoming and outgoing Site traffic data to help diagnose problems with its servers and to administer its Site. Myend also uses this data to assemble broad demographic information about its visitors, customers, and partners in general .

The following is a list of examples where you may choose to specifically and voluntarily submit Personal Data to Myend through this Site, which Myend may use for each purpose indicated at the time of your submission:

  • Request a copy of Myend’s publications, such as whitepaper(s);
  • Register for access to certain areas of the Site;
  • Request access to demos;
  • Contact us for further information about products, services, events, and programs or to submit questions or comments to Myend;
  • Subscribe to receive newsletters, information, alerts, offers, and other communications;
  • Submit a resume and/or job application for possible employment with Myend;
  • Participate in surveys, quizzes, promotions, and contests as may be available on the Site from time to time; and/or
  • Register for attendance or sponsorship at events, webinars and conferences.

Use of Your Personal Data.

Myend uses Personal Data submitted through the Site to provide a way for customers, partners, customer and partner prospects, and other contacts to communicate with our team. Myend collects the Personal Data from you in order to establish and maintain relationships, and in order to serve you better. When appropriate, Myend may also use the Personal Data separately or in combination with pre-existing information.

By voluntarily submitting your Personal Data, you consent to the collection and use of your Personal Data as described in this Privacy Statement. In some circumstances, Myend may share Personal Data that you voluntarily submit with trustworthy business partners. We will only use such third party business partners in order to deliver services to us or on our behalf, and they are prohibited from using that information for any other purpose.

Personal Data collected on this Site may be stored and processed in any country in which Myend (or its affiliates, subsidiaries, and divisions and their respective third party business partners and suppliers) maintain facilities. This may include transfer to countries without data protection rules similar to those in effect in your country of residence. You acknowledge and agree that by providing Personal Data to Myend through this Site, you consent to the transmission of such Personal Data over international borders as necessary for processing your requests.

Due to the existing legal, regulatory, and security environment, Myend may be required, under certain circumstances, to disclose aggregate level and/or personally identifiable data submitted to Myend through the Site. Myend will use reasonable efforts to limit such disclosures to the following circumstances: (i) where Myend believes in good faith that it is required to do so in response to a subpoena or other legal process; (ii) where reasonably required to do so in order to maintain, update or otherwise implement Myend’s data security measures, equipment, technical operations and the like; (iii) where reasonably necessary to identify, contact, or bring legal action against persons or entities to preserve and/or enforce Myend’s rights, including but not limited to enforcing the Terms of Use for this Site; (iv) protect and defend the rights or property of Myend; or (v) in urgent circumstances to protect the personal safety of the public or of users of the Myend products, services, and the Site.

In addition, Myend may also disclose Personal Data in connection with the sale, assignment, or other transfer of the Myend business or any part thereof, or as part of a security audit.

Protection of Your Personal Data.

Myend undertakes substantial efforts to protect the confidentiality of the Personal Data, preferences and other information it has collected through this Site and will never knowingly allow access to this information to anyone outside Myend other than as described herein. Myend has made a substantial investment in its server, database, backup and firewall technologies to protect the information assets of the Myend network, including the confidentiality of Personal Data collected through this Site. These technologies are deployed as part of a sophisticated security architecture and protocol.

You should also do your part in protecting your information. Your Myend username and any password (if such is provided or enacted) are confidential, and we recommend that you not divulge them to anyone. Unfortunately, due to the nature of the Internet as a public transmission network, neither Myend’s network nor data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect Personal Data that is transmitted to us by you, Myend cannot ensure or warrant the security of such information. Thus, any Personal Data transmitted to us is done so at your own risk. Once we receive Personal Data, Myend undertakes substantial efforts to protect the confidentiality of this information consistent with this Privacy Statement.


If you review or download information, we may track the visit through the use of “cookies”. Cookies are pieces of information that a website transfers to an individual’s hard drive for record-keeping purposes. The use of cookies is an industry standard, and you will find cookies at most major websites. Cookies help Myend to tailor information to your preferences and to see which areas of the website are frequented most. Myend never uses cookies to retrieve information from your computer that was not originally sent in a cookie. Most browsers are initially set to accept cookies. If you prefer, you can change your browser settings to refuse cookies. However, in so doing, you may not be able to fully utilize the Site. Further details on the types of Cookies we use may be found in our cookie policy.

Web Beacons.

Pages on this Site may contain electronic images referred to as Web Beacons and also sometimes referred to as single-pixel gifs or clear gifs. The Web Beacons may be used to assist in delivering cookies throughout our Site to track the number of users and Site activity tracking purposes.

Links to Other Websites.

This Site may contain links to websites which are owned and operated by third parties and do not operate in accordance with this Privacy Statement. When you link to other websites through this Site, this Privacy Statement and our privacy practices no longer apply. We encourage you to review each website’s privacy policy before disclosing any personally identifiable information. Myend is not responsible for the privacy practices of such third party websites.

Choices Regarding Use of Personal Information.

Upon voluntarily providing your Personal Data to Myend through this Site, Myend will use your Personal Data in accordance with this Privacy Statement. Should you at any time decide that you do not want to continue to receive electronic communications, you will have the ability to unsubscribe or “opt out” from such communications by means of a link provided in each such communication to the preference center, or if not provided therein, by sending an email or contacting us at the contact details provided in the “Contact Us” section of this Privacy Statement.

Corrections, Access and Updates to Your Personal Information.

Myend aims to keep your Personal Data as accurate as possible. Should you at any time desire to review, correct or update your Personal Data, you may update your relevant profile or registration (when applicable) or contact us using the contact information outlined in the Contact Us section below; Myend will comply with such requests as soon as commercially reasonable or determined by statutory law. In order to ensure the safety of Personal Data, please note you will be subject to providing sufficient evidence of your identity at the time of any such request before any Personal Data records will be made available by Myend.

Data Retention.

The Personal Data that you submit to Myend will only be retained for as long as required for the purposes for which it was collected or as required by law. Our retention of your Personal Data allows Myend to continue to provide you with highly personalized services without interruption.

Changes to this Privacy Statement.

Myend reserves the right to change this policy at any time and without prior notice to you. Your continued use of the Site following the posting of changes to these terms will mean you accept those changes. Myend will take reasonable measures to notify you if there is a material change in our privacy practices with respect to use of the information you have provided to Myend. Myend will conspicuously post these changes in our Privacy Statement. Myend also will post a message on the homepage of its Site that states that the Privacy Statement has been changed, and will provide a link to the Privacy Statement.


Effective date: May 2020

When you visit our websites, domains and/or products (“Websites”), your data is collected and stored using cookies. In this Cookie Policy you can read which information is collected and what it is used for (“Cookie Policy”). In addition, we provide an explanation of what you can do if you want to change your cookie preferences.

What are cookies?

Cookies are small files that are stored on the hard disk of your computer or smartphone during a visit to the Websites via your browser. Cookies have various functions such as:

  • Remembering the login name or settings;
  • Your preferences are stored so that you only have to enter this once;
  • Tracking surfing behaviour so we can optimize the Websites for visitors;
  • Content and advertisements can be tailored to your area of interest;

The use of cookies is safe and cookies are never used to retrieve any sensitive personal information such as passwords. The law states that we can store cookies on your device if they are strictly necessary for the operation of these Websites. For all other types of cookies we ask for your permission.

The different types of cookies


This enables Websites to remember which choices you made during a website visit. These cookies are used, for example, to store preferences such as text size and font. These cookies are necessary for the Website to work properly and therefore these cookies are stored by default.



These cookies collect information about visitor behaviour on Websites, for example which pages you visit frequently. Based on this data, Websites and their navigation can be optimized. These cookies are also used to keep track of how you ended up on a website.



These cookies follow a user for a longer period of time across various Websites and are able to build up a profile. This allows a visitor to be segmented for specific interest. These cookies are often used to advertise online in a more targeted way. An advertisement network places a cookie on the computer or smartphone of the visitor via a third-party site. This cookie can be read by the network on the Website located in this advertisement network.


Effective date: November 2019

Any product, process or technology published on this Website (“Site”) may be the subject of other intellectual property rights reserved by Myend and are not licensed hereunder. Any software programs and any corrections, updates or new versions of any software programs that may be made available by Myend through this Site are provided subject to the additional terms, conditions and restrictions indicated in the applicable section of this Site.

Information on this Site is provided “as is” without any warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, suitability for a particular purpose, or non-infringement. The information provided on this Site is intended for informational purposes only. Information may be changed or updated without notice. Myend may also make improvements and/or changes in the products, pricing and/or the programs described on the Site at any time without notice.

Any software products or software product documentation which is downloaded from this Site shall be subject to the licensing rights specified for such products with such products’ documentation.

In no event shall Myend be liable for any special, indirect, or consequential damages or any damages whatsoever resulting from loss of use, data, or profits, whether in an action of contract, negligence, or other action, arising out of or in connection with the use or performance of this information. In no event will Myend be liable to any party for any direct, indirect, special or other consequential damages for any use of this Site, or on any other linked website, including, without limitation, any lost profits, business interruption, loss of programs or other data on your information handling system or otherwise, even if we are expressly advised of the possibility of such damages.

If any provision or part of a provision of this disclaimer shall be, or be found by any court of competent jurisdiction or public authority to be, invalid or unenforceable, such invalidity or unenforceability shall not affect the other provisions or parts of such provisions of this disclaimer, all of which shall remain in full force and effect.

All rights reserved. All trademarks mentioned herein belong to their respective owners.
© Myend B.V., 2019.

Terms and conditions of use

Effective date: November 2019

Myend B.V., along with its subsidiaries, divisions, and affiliates (“Myend”), provides the information and services on its Website(s) (the “Site”) under the following terms and conditions.

Acceptance of Terms.

By accessing and using this Site you agree to be bound by the following Terms of Use and all terms and conditions contained and/or referenced herein or any additional terms and conditions set forth on this Site and all such terms shall be deemed accepted by you. If you do NOT agree to all these Terms of Use, you should NOT use this Site. If you do not agree to any additional specific terms which apply to particular Content (as defined below) or to particular transactions concluded through this Site, then you should NOT use the part of the Site which contains such Content or through which such transactions may be concluded and you should not use such Content or conclude such transactions.

These Terms of Use may be amended by Myend at any time. Such amended Terms of Use shall be effective upon posting on this Site. Please check the Terms of Use published on this Site regularly to ensure that you are aware of all terms governing your use of this Site. Other Myend Web sites may have their own terms of use or privacy statement, which apply to such Web sites. Also, specific terms and conditions may apply to specific content, products, materials, services, discussion forums, or information contained on or available through this Site (the “Content”) or transactions concluded through this Site. Such specific terms may supplement these Terms of Use or, where inconsistent with these Terms of Use, such specific terms will supersede these Terms of Use only to the extent that the content or intent of such specific terms is inconsistent with these Terms of Use.

Myend reserves the right to make changes or updates with respect to or in the Content of the Site or the format thereof at any time without notice. Myend reserves the right to terminate or restrict access to the Site for any reason whatsoever at its sole discretion.

Laws and Regulations.

Your access to and use of this Site is subject to all applicable international, federal, state and local laws and regulations. You agree not to use the Site in any way that violates such laws or regulations.

Copyright notice.

Copyright and all other proprietary rights in the Content (including but not limited to software, audio, video, text and photographs) rest with Myend or its licensors. All rights in the Content not expressly granted herein are reserved. Except as stated herein, none of the material may be copied, reproduced, modified, distributed, republished, downloaded, displayed, posted or transmitted in any form or by any means, including, but not limited to, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of Myend or the copyright owner. All copyright and other proprietary notices shall be retained on all permitted reproductions. Permission is granted to display, copy, distribute and download the materials on this Site for personal, non-commercial use only, provided you do not modify the materials and that you retain all copyright and other proprietary notices contained in the materials. You also may not, without Myend’s permission, “mirror” any material contained on this Site on any other server. This permission terminates automatically if you breach any of these terms or conditions. Upon termination, you must immediately destroy any downloaded and/or printed materials. Any unauthorized use of any material contained on this Site may violate copyright laws, trademark laws, the laws of privacy, communications, regulations and statutes.

Any material or information sent through or in connection with this Site by you (“User Materials”) will be treated as non-confidential and non-proprietary, and immediately become the property of Myend, subject to the applicable Privacy Statement posted on this Site. Myend may use such User Materials as it deems fit, anywhere in the world, without obligation for compensation, and free of any moral rights, intellectual property rights and/or other proprietary rights in or to such User Materials.

This Site may contain references to specific Myend products and services that may not be (readily) available in a particular country. Any such reference does not imply or warrant that any such products or services shall be available at any time in any particular country. Please contact your local Myend business contact for further information.


Unless otherwise indicated, all trademarks, service marks and logos displayed on the Site are registered and unregistered trademarks of Myend (or its affiliates, subsidiaries or divisions). These include each of Myend’s primary product brands and service offerings and its corporate logos and emblems.


User agrees not to modify, move, add to, delete or otherwise tamper with the information contained in Myend’s Site. User also agrees not to decompile, reverse engineer, disassemble or unlawfully use or reproduce any of the software, copyrighted or trademarked material, trade secrets, or other proprietary information contained in the Site.


You agree to defend, indemnify, and hold harmless Myend, its affiliates, subsidiaries, and divisions, and each of their officers, directors, employees and agents, from and against any claims, actions or demands, including without limitation reasonable legal and accounting fees, alleging or resulting from your use of the Content (including software) or your breach of the terms of this Agreement. Myend shall provide notice to you promptly of any such claim, suit, or proceeding and shall assist you, at your expense, in defending any such claim, suit or proceeding.

Third party information.

Although Myend monitors the information on the Site, some of the information may be supplied by independent third parties. While Myend makes every effort to insure the accuracy of all information on the Site, Myend makes no warranty as to the accuracy of any such information.

Links to third party sites.

This Site may contain links that will let you access other Websites that are not under the control of Myend. The links are only provided as a convenience and Myend does not endorse any of these sites. Myend assumes no responsibility or liability for any material that may accessed on other Web sites reached through this Site, nor does Myend make any representation regarding the quality of any product or service contained at any such site.

Links from third party sites.

Myend prohibits unauthorized links to the Site and the framing of any information contained on the site or any portion of the Site. Myend reserves the right to disable any unauthorized links or frames. Myend has no responsibility or liability for any material on other Web sites that may contain links to this Site.

No warranties.

Although care has been taken to ensure the accuracy of information on this Site, Myend assumes no liability therefore. Information and documents provided on this Site are provided “AS IS” and “AS AVAILABLE”. Myend hereby disclaims any representations and warranties of any kind, either express or implied, including without limitation warranties of merchantability, fitness for a particular purpose, non-infringement, title or as to operation or content. Myend uses reasonable efforts to include accurate and up-to-date information on this Site; it does not, however, make any warranties or representations as to its accuracy or completeness. Myend periodically adds, changes, improves, or updates the information and documents on this Site (including but not limited to products, pricings, programs, events, and offers) without notice. Myend assumes no liability or responsibility for any errors or omissions in the content of this Site. Your use of this Site is at your own risk.

Limitation of Liability.

Under no circumstances shall Myend or any of its affiliates, subsidiaries, or divisions, be liable for any damages suffered by you, including any incidental, special or consequential damages (including, without limitation, any lost profits or damages for business interruption, loss of information, programs or other data) that result from access to, use of, or inability to use this site or due to any breach of security associated with the transmission of information through the internet, even if myend was advised of the possibility of such damages. any action brought against myend pertaining to or in connection with this site must be commenced and notified to myend in writing within one (1) year after the date the cause for action arose.


Protecting the privacy of our clients and users of our Sites is important to Myend. The Myend Privacy Statement, as updated and amended from time to time, describes how we use and protect information you provide to us. You acknowledges and agree that by providing Myend with any personal data through the Site, you consent to processing of such personal data in accordance with Myend’s Privacy Statement.


The security of information transmitted through the Internet can never be guaranteed. Myend does not warrant or make any representations as to the security of this Site. You acknowledge any information sent may be intercepted. Myend does not warrant that the Site or the servers, which make this site available or electronic communications sent by Myend are free from viruses or any other harmful elements. Myend is not responsible for any interception or interruption of any communications through the Internet or for changes to or losses of data. You are responsible for maintaining the security of any password, user ID, or other form of authentication involved in obtaining access to password protected or secure areas of Myend sites. In order to protect you and your data, Myend may suspend your use of a client site, without notice, pending an investigation, if any breach of security is suspected.

Access to password protected/ secure areas.

Access to and use of password protected and/or secure area of the Site is restricted to authorized users only. Unauthorized access to such areas is prohibited and may lead to criminal prosecution.

Forward-looking statements.

The information on this Site may contain certain projections or forward-looking statements with respect to the financial condition, results of operations and business of Myend or any of its affiliates and certain plans and objectives of Myend with respect to these items. By their nature, projections and forward-looking statements involve risk and uncertainty because they relate to events and depend on circumstances that will occur in the future. There are a number of factors that could cause actual results and developments to differ materially from those expressed or implied by these projections or forward-looking statements. These factors include, but are not limited to, levels of business spending in major economies, the levels of marketing and promotional expenditures by Myend and its competitors, raw materials and employee costs, changes in future exchange and interest rates (in particular, changes in the euro and the US dollar can materially affect results), changes in tax rates and future business combinations, acquisitions or dispositions and the rate of technical changes.

Specific software available on this site.

Any software that may be made available to download from the Site (the “Software”) is the copyrighted work of Myend and/or a third party providing that Software. Software made available for downloading from or through this Site is licensed subject to the terms of the applicable license agreement, which may accompany or be included with the Software (“License Agreement”). An end user may be unable to install any Software that is accompanied by or includes a License Agreement, unless the end user first agrees to the License Agreement terms. Except as set forth in the applicable License Agreement, the Software is made available for use by end users only and any further copying, reproduction or redistribution of the Software is expressly prohibited. Warranties, if any, with respect to such Software shall only apply as expressly set forth in the applicable License Agreement. Myend hereby expressly disclaims all further representations and warranties of any kind, express or implied, including warranties of merchantability, fitness for any particular purpose, title or non-infringement with respect to the Software.

Jurisdiction/ Governing law.

These Terms of Use shall be governed by and construed in accordance with the laws of The Netherlands without regard to its principles of conflict of laws. You agree that any disputes in connection with this agreement or its enforcement shall be resolved in a court of competent jurisdiction in The Netherlands.

In the event that any provision of the Terms of Use are deemed by a court of competent jurisdiction to be invalid or unenforceable, the invalid portion of the Terms of Use shall be considered to be modified as closely as possible to the intent of Myend and the remainder of the Terms of Use shall remain in full force and effect.

Information security

Effective date: November 2019

Myend takes information security, including personal data related security, very seriously. Therefore, we have installed dedicated operational processes to manage information security, appointed dedicated security staff and installed an internal reporting mechanism to facilitate proper decision making in case of incidents.

Compliance Committee.

Obviously, we are committed to comply to all relevant legislation, such as the Dutch Data Protection Act. A key mechanism in managing information security is our compliance committee, in which we monitor security processes and discuss security incidents, after being detected and analyzed by our corporate information security officer.


We are convinced that transparency on the quality of service we deliver is key to keep the trust of our customers. Therefore, we have chosen to voluntarily publish important security incidents we have encountered. In our vision security incidents can and will happen occasionally. Key in this context is how often they occur and especially how you deal with them.

Contact us

Myend welcomes questions or comments about this Privacy & Terms. If you have any questions or comments about this Privacy & Terms, or should you wish to modify or discontinue information or communications that you receive in accordance with this Privacy Statement, please contact us via